I just wrapped up a multi-day production team meeting with Mortgage Investors Group in Atlanta. Great speakers, great results, and a clear vision for the rest of the year. Here is my full report.
Table of Contents
The Session That Stuck With Me
The most inspiring session came from a group called the Mortgage Marketing Animals.
It was not anything new or groundbreaking. This guy laid out the most basic formula for what he did over 21 years of production and how he got the results he got. Consistency. Scheduling. Time blocking. That is it.
So easy, but so difficult. Because not everyone sticks with the consistency of the monotony of doing the things over and over and over the right way, every single time, with the consistency it takes to be an animal.
That was my biggest takeaway.
Meeting Sue Woodard
Our last guest speaker was Sue Woodard. She has been in the mortgage industry for some time, and she was very impactful.
What stood out was her simplistic approach to communication. Clear, direct, easy to apply. I have been following her on Instagram and LinkedIn since the conference.
When someone gives you that kind of clarity in one session, you pay attention.
Getting Behind the Numbers
One of the best parts of a meeting like this, similar to what I covered after the 2024 Mortgage Sales Rally, is the chance to get really granular with the data.
We celebrated last year and the wins and the production numbers we achieved in a really difficult year. Then we tracked how we began January through today, set some goals, and started putting into practice what we learned last year to finish out this year and maximize those results.
It was a granular look at getting behind the numbers. Where we were. Where things changed. What we do differently from here.
Why Everybody Is Excited
Here is what I did not expect: everybody is excited.
The real estate world has been in a hard spot since 2023, when rates went from 3% to 7%. It has been kind of the doldrums. We had 400,000 loan officers back in 2022. Today, there are less than 40,000. Same thing with real estate agents.
But people are buying houses again. Buyers are beginning to get really aggressive offers accepted. There is a lot of exuberance in the market right now, and I think it is going to be a great year in our industry.
If you want to understand some of the bigger forces shaping all of this, I break a few of them down in Breaking Down Mortgage Myths.
High Visibility, High Activity
I want to leave you with the thing I keep coming back to.
If you are visible in your community and active in your community, those two things equate to results. High visibility, high activity equals results. Which is income, time, and all the good things for your family.
That is why we work.
Contact Information
To learn more about the Mortgage Investor Group National Affinity Program or to begin the pre-qualification process, please contact:
Adam Buice
Loan Officer NMLS #1619090 MIG NMLS #34391
404-416-6380
[email protected]
www.AdamBuice.com